Imagine having one resource that instantly connects you with the solutions you need to achieve smarter, faster, and easier advertising. That’s precisely what our all-new lotame.com delivers.
Built with you, the digital marketer, in mind, whatever data challenge you’re tackling — onboarding, enrichment, identity, CTV, or monetization — we’ve organized our site by capability to help you get to the right solution faster. Here’s your quick tour:
🔍 Explore by Capability
Curation Find your audience in surprising, less crowded places.
P.S. Keep scrolling — we’ve featured one must-watch and one must-read to fuel your next campaign.
Video · 1-min watch
What Is Curation, Really?
Curation is more than a buzzword — it's a strategic shift in how marketers combine data and media. This explainer breaks down why curation is replacing traditional ad networks and what it means for addressability.
AI is transforming marketing — from personalization and automation to predictive analytics and content creation. This guide walks through the real use cases, tools, and tradeoffs of today’s AI-powered marketing stack.
Lotame's Audience Corner highlights trending audiences from the Lotame Data Exchange, giving marketers a timely edge for seasonal planning and activation. As we move through May, attention shifts to Memorial Day travel and retail, graduation season, and global cultural events like the Cannes Film Festival, French Open, and UEFA Champions League Finals. These high-interest moments offer rich opportunities to reach engaged audiences heading into summer.
🧳 Summer Travelers 🎓 Graduation Gifting 🛍️ Memorial Day Shoppers 🎾 French Open Fans 🎥 Cannes Film Enthusiasts ⚽ UEFA Champions League Fans 👨👧 Father’s Day Planners
